A group of young dancer performing on a competition stage. They dance with black chairs while lifting one dancer upside down while facing the audience.

What Makes Competition Routines Go Viral Online?

Competitive dance routines are all over social media feeds these days. For choreographers, studios, and dancers, this kind of viral fame can be thrilling—and it can help a mainstream audience discover the brilliance of competitive dance. (Molly Long’s inescapable “Pop Muzik” choreography for Project 21 has even trickled down to school playgrounds.) What does it […]

How Memphis Jookin Dancer Lil Buck Made His Hometown Dance Scene Go Viral

When Michael Jackson turned into a bunny in the “Speed Demon” video—that’s what did it for me. My older sister and I spent hours watching his tapes, trying to learn the choreography. I was 10 years old, growing up in Memphis, Tennessee, and whenever the music came on, I was moving. I remember the first […]

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